網站的設計可以從以下幾點出發:
The design of the website can proceed from the following points:
設計網站標志(LOGO)。LOGO是指網站的標志，標志可以是中文、英文字母，也可以是符號、圖案等。標志的設計創意應當來自網站的名稱和內容。比如:網站內有代表性的人物、動物、植物，可以用它們作為設計的藍本，加以卡通化或者藝術化;專業網站可以以本專業有代表的物品作為標志。最常用和最簡單的方式是用自己網站的英文名稱作標志，采用不同的字體、字母的變形、字母的組合可以很容易制作好自己的標志。
Design website logo (LOGO). LOGO refers to the logo of a website. The logo can be either Chinese or English letters, or symbols, patterns, etc. The originality of logo design should come from the name and content of the website. For example, the representative characters, animals and plants in the website can be used as the design blueprints, cartoonized or artistic; and the professional website can be marked by the representative articles of the profession. The most common and simplest way is to use the English name of your website as a sign. It is easy to make your own logo by using different fonts, letters'deformation and letters' combination.
設計網站色彩。網站給人的第一印象來自視覺沖擊，不同的色彩搭配產生不同的效果，并可能影響到訪問者的情緒。"標準色彩"是指能體現網站型象和延伸內涵的色彩，要用于網站的標志，標題，主菜單和主色塊。給人以整體統一的感覺。至于其它色彩也可以使用，但應當只是作為點綴和襯托，絕不能喧賓奪主。一般來說，一個網站的標準色彩不超過3種，太多則讓人眼花繚亂。適合于網頁標準色的顏色有:藍色，黃、橙色，黑、灰、白色三大系列色。
Design website color. The first impression of the website comes from visual impact. Different color combinations have different effects and may affect the mood of visitors. "Standard color" refers to the color that can reflect the image and extend the connotation of the website. It is used for the logo, title, main menu and main color block of the website. Give people a sense of unity as a whole. As for other colours, they can also be used, but they should only be used as ornaments and foils, and they must not compete with each other. Generally speaking, there are no more than three standard colors for a website, and too many are dazzling. The standard colors for web pages are: blue, yellow, orange, black, grey and white.
設計網站字體。和標準色彩一樣，標準字體是指用于標志，標題，主菜單的特有字體。一般網頁默認的字體是宋體。為了體現站點的"與眾不同"和特有風格，可以根據需要選擇一些特別字體。制作者可以根據自己網站所表達的內涵，選擇更貼切的字體。需要說明的是:使用非默認字體只能用圖片的形式，因為很可能瀏覽者的計算機里沒有安裝特別字體，那么辛苦設計制作便可能付之東流了。
Design website font. Like standard colors, standard fonts refer to special fonts used for logos, headings, and main menus. Generally speaking, the default font of web pages is Song Style. In order to reflect the site's "distinctive" and unique style, you can choose some special fonts according to your needs. Producers can choose more appropriate fonts according to the content of their website. It should be noted that the use of non-default fonts can only be in the form of pictures, because it is likely that the browser's computer does not install special fonts, then hard design and production may be lost.